What’s an industrial design patent?

industrial-design-patentIndustrial design patents can cover unique ideas, features, patterns, configurations, shapes, or ornaments of an object, and is protected for 10 years. The design is usually an article made by tools, machines, or hand.

For example, the shape of a Coca-Cola bottle or of a snowboard are both industrial designs. Basically, an industrial design patent covers the way a product looks. It can cover the shape of an object, as well as 2D features like its colour or its patterns.

Registering an industrial design patent

You must register your industrial design within 12 months of publication, so it’s protected against imitation. To register an industrial design patent, you need to submit an application form with a photo or drawing of your property, followed by an assessment. This process can take up to a year, due to the amendments and additional information that might be needed, and usually costs around $400. The maintenance of the registration fee, however, can cost around $350.

To show you’ve got an industrial design patent, you can use a capital “D” inside a circle on the object in question, followed by your name.

You can read more about industrial designs at the Canadian Intellectual Property Office’s website.

Further reading about intellectual property:

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How to get a patent in Canada

small_business_patentIf you’re ready to get a patent, the first thing you should do is find an agent to help you to get your invention ready for the patent process. Be sure the agent you hire is registered with the Patent Office.

Next, do research to see if any patents already exist for an invention similar to yours, which can be done on the Canadian Intellectual Property Office (CIPO) website. If there’s nothing similar, you’re free to apply for a patent! You need to provide a summary of the invention, a complete description of the invention and its purpose, and drawings of your invention.

Then, your application must be filed within one year of any use or disclosure of the invention. Once you’ve begun filing for a patent with CIPO, you get a “patent pending” title, which lets you begin production before actually getting the patent. If the patent is accepted, you’ll pay an annual fee from $0 to $225.

With all of these fun legal fees, plus the registration and application fees, the whole process can cost upwards of $15,000 (and that’s just if you want to patent in Canada). Also, you must formally request an examination and pay an additional fee to request that the patent be granted. This process can take up to three years to complete, and the patent could still be rejected. If it does get rejected, you can file an amendment letter with the Commissioner of Patents to have your patent reconsidered.

What does all the paperwork and fees get you?

With a patent, you get 20 years of monopoly with your invention. However, patents are not renewable. Once those 20 years are up, the patent falls into the public domain, which means anyone can produce and sell your design. If you have patents internationally too, you must register again in each individual country.

One thing to keep in mind: with your design information available to anyone, there’s a chance that someone could copy your design, make a few tweaks and develop a similar product even before the 20 years of your patent are up. However, you can sue for patent infringement if someone has copied your patent directly.

If the lengthy process and disclosure requirements don’t have you reconsidering the advantages of getting a patent,they can also be incredibly expensive to defend and are usually less effective at protecting intellectual property than most other options, especially for technology. Check out last week’s blog post on intellectual property protection for small businesses to find out more.

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Intellectual property protection for small businesses

The main forms of protecting your intellectual property are: patents, copyright, trademarks, industrial design patents, integrated circuit topographies and trade secrets.


If you’ve finally reinvented the wheel, you’ll probably need a patent. Patents are needed for new gadgets, processes, apparatuses, products or compositions of matter that have had no previous exposure to the world. To patent an invention, it must be the first of its kind in the world, be useful and must not be obvious to someone familiar with that area. You can’t get a patent for an idea, an abstract theorem, a method of doing business, a medical treatment or a computer program.

A patent will give you the exclusive right to produce, manufacture, use and sell the product. However, you’ll also have to disclose all information about the design to the world. You can also patent an improvement or a refinement to a product, but you’ll have to disclose design information here too.


Copyright covers any creative work of expression (literary books/leaflets/periodicals, lectures/sermons, artistic, musical, dramatic, databases, computer programs or sound/video recording), and lasts the lifetime of the artist plus 50 years. This gives you the right to control and the right to be paid royalties.


A trademark protects an identifying mark for 15 years once registered with Strategis Canada. However, the trademark can be renewed after the 15 year period. A trademark can be obtained for anything used to distinguish you from a competitor, like a word; phrase; logo; picture; shape; design; certification mark or even the shape of words. With this protection, nothing confusingly similar can be used legally. However, depending on your success, it may be possible to lose your trademark name. For example, Zipper, Kleenex, Band-Aid and Xerox aren’t trade names anymore because they’ve become generic household names.

Industrial design

Industrial design can cover unique ideas, features, patterns, configurations, shapes, or ornaments of an object and is protected for 10 years. The design is usually an article made by tools, machines or hand. For example, the shape of a Coca-Cola bottle or of a snowboard are both industrial designs.

Integrated circuit topographies

Integrated circuit topographies (computer chips, microchips or semiconductor chips) are protected for 10 years. You can protect against reproduction, manufacturing, importation or exploitation of an integrated circuit. In order to register, you must send an application to the CIPO’s Registrar of Topographies within two years of the first use.

Trade secret

A trade secret is a piece of knowledge that isn’t published and is kept confidential. Some examples of trade secrets are the formula for Silly Putty, a company’s customer lists and the recipe for Kentucky Fried Chicken. Non-disclosure agreements or non- compete contracts are signed to keep these secrets a secret, and anyone could be sued for all potential damages if they have loose lips. Trade secrets never expire.

Any of these intellectual properties can be licensed instead of registered by you. In this case, you may not have enough money to register the property and you may give the right to another person or company to manufacture or sell your invention in exchange for royalties. In fact, this is done quite often. Some people also share their patents and discoveries with others to further research and design activities.

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