entrepreneur meeting

4 ways to put variety in your meetings

Whether your business has meetings daily, weekly, or hardly ever, you might have wondered how you can make them more interesting. Of course, remaining professional and sticking to the task at hand is paramount, but there are also ways you can make meetings more appealing can help your team feel more alert, creative, and engaged. Here are four ideas to help inject some variety into…

How to be a strong leader in your business

No matter how many people are on your team, your role as a leader is to make high-level decisions, inspire employees to be their best, and keep a cool head. Small businesses move fast. They’re more prone to change, communication and recognition come easier; and few employees often do the work of many as compared to bigger businesses. Develop these characteristics and skills to help…

digital technology small business

Digitally-advanced businesses perform better, according to study

A recent study by BDC reveals some interesting findings about digital maturity, and the effects it can have on Canadian businesses. What is digital maturity? In the study, “digital maturity” is defined as a combination of digital intensity and digital culture. Digital intensity comprises customer experience; data and analytics; digital technologies; and process and communication. Digital culture comprises leadership and strategy; and staff and expertise.…

15 tips for picking a good name for your small business

Getting your small business’ name right is important – it creates a first impression of your business, and you won’t get many chances to change it later. Here are 15 of our top guidelines for choosing a strong small business name. Keep the small business name memorable. Keep the business name as short as possible. Be creative, but not so wacky that your audience will…

Why you should diversify your small business’ offerings

Now that you’ve proven your great small business idea is a great small business, what’s next? Your business plan may already account for diversification, or it may have never occurred to you. Either way, consider ways to diversify your business to stay ahead of the game. Diversification is a buffer against slowdowns You may have perfected a certain product or service that your customers love,…