Should you start selling a product before it’s produced?

Many owners of product-based small businesses wonder if they should wait to have stock available before making sales, or if it’s okay to start selling while it’s in production. So, can you start selling your product ahead of time?

Our GoForth Expert Alek Mlynek recently helped an entrepreneur with just such a question. Check out his answer here: “Would you recommend selling a product before it’s produced or wait until it’s available before you take orders?”