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New survey reveals the most annoying phrases used in business emails

Saturday, January 18th, 2020

Recently, Perkbox Insights conducted a survey to find out what phrases people liked to see in email communication, and which ones rankled. Why does this matter? Well, 73% of respondents said that email was their business communication method of choice! According to the survey, “Hi” and “Kind regards” are the best ways to start and […]

Small business blog posts we liked this week

Saturday, December 14th, 2019

Whether your small business is ramping up for the holidays or slowing down, why not take a coffee break with some good small business reading? Here are some things we’ve enjoyed recently.

Who exactly is an entrepreneur?

Saturday, December 7th, 2019

What Is Entrepreneurship? Entrepreneurship has been defined in various ways over the last several hundred years. The French word entreprendre, meaning “to undertake, to do something,” was in use as early as the 12th century. Three hundred years later the corresponding noun “entrepreneur” developed, and referred in English terms to a merchant or an adventurer. […]

How to figure out your small business’ start-up costs

Saturday, November 23rd, 2019

The first type of cost you have to estimate are your start-up expenses, the one-time expenses you need to incur before you make your first sale. Start-up expenses are onetime capital (big money) expenses and monthly operating expenses. One-time capital costs might include purchase of initial inventory, purchase of equipment or furniture, improvements to your physical space, development of a website and deposits and fees.

What makes a good marketing strategy?

Saturday, November 9th, 2019

The 4Ps of marketing – Product, Price, Promotion, and Place – were classified by E. Jerome McCarthy, a marketing professor from Michigan State University, in 1960. But are the 4Ps still relevant and useful for small business owners? What should your marketing focus on? Product Today, customers are rarely looking for just a product – […]

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