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What makes a strong value proposition?

Saturday, July 28th, 2018

A value proposition is a statement we use in business to summarize why a consumer (or business if your customers are other businesses) should buy your product or service. It’s an easy-to-understand statement that explains how a product solves a pain point, communicates the specifics of its added benefit and states the reason why it’s […]

How can microfinance help entrepeneurs?

Saturday, July 21st, 2018

Microfinance, sometimes called microcredit, means giving credit, savings, and general banking services to the millions of people who are unable to qualify for these services from a regular banking institution. Generally, this means a person lacking a certain amount of collateral – assets or money used to “secure” regular financing. Banking the “unbankable” is made […]

Small business blog posts we liked this week

Saturday, June 30th, 2018

Tools to help entrepreneurs stay productive

Saturday, June 23rd, 2018

The ability to handle multiple demands for many hours a day, most days of the week, requires a commitment by a small business owner to invest in products and systems that will enhance their own productivity. There are many products and services available that claim to make our lives easier and more efficient. Here are […]

7 Ways to Promote Your E-commerce Product without Being Salesy

Saturday, June 16th, 2018

Online commerce has become an extremely important sales driver in the last few years. E-commerce sales will skyrocket to $2.86 trillion in 2018, making up 11.5% of annual retail spending. This fact clearly suggests it’s a huge piece of market share that you just have to utilize in order to increase the sales of your […]

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