Small business legal issues: Tips from entrepreneurs

Saturday, April 7th, 2018

When we spoke with Canadian entrepreneurs, the topic of legalities, applications, documents and filing were a major area of concern. Small business owners told us stories of getting hit with fines and lump sums of taxes due that they didn’t see coming. Whether you’re unaware or forgetful of legal issues, you won’t get away with […]

Why conduct an Achievability Analysis before opening your business?

Saturday, October 28th, 2017

Many first-time entrepreneurs are so excited to start their new business that they want to open their doors right away. This sort of passion and excitement is an admirable and necessary quality for an entrepreneur. However, it’s just as important to subject your ideas to a comprehensive Achievability Analysis to see if it has any […]

Which form of primary market research is the best?

Saturday, June 6th, 2015

There are four main types of primary market research: focus groups, interviews, observation, and surveys. Which one is the best?

When to use secondary market research

Friday, October 29th, 2010

In our last post, we talked about the four types of primary market research. Secondary market research is also available to entrepreneurs looking to understand their market better – the size of their target market; the needs, attitudes and behaviours of customers; desired price points; and customer satisfaction levels What is secondary market research? Secondary […]