The components of a business model

Monday, December 18th, 2017

As we discussed in our last post, a business model is a blueprint for the business, outlining how you’re going to run your business, and how you’re going to make money. It’s made up of five elements: Business concept Value chain position Calculating customer value Revenue sources and cost drivers Competitive advantage Let’s take a closer […]

The business concept: Putting it all together

Saturday, November 29th, 2014

Learn how to create a strong business concept statement.

The business concept: The product or service definition

Saturday, November 15th, 2014

The product or service definition is an important part of the business concept.

The business concept: Value proposition and the compelling story

Sunday, November 9th, 2014

The value proposition and compelling story are two key aspects of a business concept.

The business concept: Who will buy?

Saturday, November 1st, 2014

Who will buy? Answering this question is the first step in creating a business concept.