« Previous Entries

Creating a strong value proposition

Saturday, April 20th, 2019

What makes your business unique and desirable to your target market? If you’re not sure, you won’t be able to tell your customer why they should do business with you. You need a value proposition. A value proposition is a concise statement that outlines how your products or services deliver value to your customers, and […]

Should you hire a professional to create your marketing plan?

Saturday, April 13th, 2019

As we love telling entrepreneurs, a well-researched marketing strategy is critical. Without proper marketing planning and consideration, you could end up selling to the wrong group of people, setting your pricing way off-base, or exposing critical flaws that could hinder your small business. So, can you create this yourself, or should you hire outside help […]

Small business blog posts we liked this week

Saturday, April 6th, 2019

From security concerns to workplace culture lessons, here are some of the business blog posts and articles we’ve enjoyed reading lately. Have any to share? Let us know in the comments! Fortnite hack highlights broad spectrum of security threats from Carbonite 7 Steps to Eliminating Online Event Registration Problems from ePly 10 Myths About Workplace […]

Small business blog posts we liked this week

Saturday, March 2nd, 2019

From AI to authenticity, here are some of the small business blog posts and articles we’ve enjoyed lately. Got any of your own to share? How To Work From Home at Forbes AI Is Disrupting Freelancing: Here’s How You Can Thrive at Entrepreneur 5 lessons accountants can learn from tech startups at Accounting Today Authenticity: […]

5 ways you can be a great leader in your business

Saturday, February 23rd, 2019

If your small business has employees, you’ve likely wondered how you can be a better leader. After all, studies have shown that 79% of employees don’t feel their work is strongly valued, and 55% would leave their current organization for one that better recognizes their contributions. So, knowing how important employee happiness is, how can […]

« Previous Entries