« Previous Entries

Elements of a value proposition

Saturday, February 8th, 2020

The value proposition is the reason why customers turn to one company over another. It solves a customer problem or satisfies a customer need. Each value proposition consists of a selected bundle of products and/or services to create value to a specific customer segment. Values may be quantitative (e.g. price, speed of service) or qualitative […]

Small business blog posts we liked this week

Saturday, January 25th, 2020

From selling to promoting, here are some small business articles and blog posts we’ve enjoyed lately. We hope you like them too! Selling your small business? Here are six ways to get the best price at the Globe and Mail These are the most sustainable corporations in the world at Fast Company Should You Promote […]

New survey reveals the most annoying phrases used in business emails

Saturday, January 18th, 2020

Recently, Perkbox Insights conducted a survey to find out what phrases people liked to see in email communication, and which ones rankled. Why does this matter? Well, 73% of respondents said that email was their business communication method of choice! According to the survey, “Hi” and “Kind regards” are the best ways to start and […]

Small business blog posts we liked this week

Saturday, December 14th, 2019

Whether your small business is ramping up for the holidays or slowing down, why not take a coffee break with some good small business reading? Here are some things we’ve enjoyed recently.

Who exactly is an entrepreneur?

Saturday, December 7th, 2019

What Is Entrepreneurship? Entrepreneurship has been defined in various ways over the last several hundred years. The French word entreprendre, meaning “to undertake, to do something,” was in use as early as the 12th century. Three hundred years later the corresponding noun “entrepreneur” developed, and referred in English terms to a merchant or an adventurer. […]

« Previous Entries