Small Business Tips and Advice

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How to write a job description

Saturday, July 27th, 2019

Being able to hire your first employee is a big milestone in a small business. But before you jump in, consider the job description. Why is a job description important? A good job description gives prospective hires a clear idea of what you’re looking for, and will attract people you have in mind. On the […]

5 ways to use video in your small business marketing

Saturday, July 20th, 2019

Videos can be a valuable and effective tool in your small business’ marketing arsenal. Slick, high-quality videos are great, but using video in your small business marketing doesn’t have to break the bank. Here are five ways you can use videos in your small business marketing: Video testimonials Testimonials are a great way to show […]

How to offer warranties in your small business

Saturday, July 13th, 2019

It happens to the best of us – no matter how good your product or service, sometimes a customer or client won’t be happy. What do you do? This is why your small business should have warranties. What is a warranty? A warranty sets expectations for your product or service. It helps your customers understand […]

Small business blog posts we liked this week

Saturday, July 6th, 2019

We hope you’re having a good summer and staying productive while managing to enjoy the weather! Why not take a quick break and enjoy these small business articles we’ve enjoyed lately? Peer-to-Peer Is the Next Wave of Influencer Marketing at Entrepreneur It’s All Clicking for Wayfair, a Fortune 500 Newcomer at Fortune To combat package […]

Getting started with influencer marketing

Friday, June 28th, 2019

According to a recent study by Linqia: Influencer marketing saw explosive growth in 2016, with 86% of marketers having used the tactic, 94% of whom found it effective. Let’s look at influencer marketing, and how can your small business use it. What is influencer marketing? You’ve probably heard the term “influencer” – content creators with […]

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