Small Business Tips and Advice

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What makes a good marketing strategy?

Saturday, November 9th, 2019

The 4Ps of marketing – Product, Price, Promotion, and Place – were classified by E. Jerome McCarthy, a marketing professor from Michigan State University, in 1960. But are the 4Ps still relevant and useful for small business owners? What should your marketing focus on? Product Today, customers are rarely looking for just a product – […]

Small business blog posts we liked this week

Saturday, November 2nd, 2019

From open offices to cannabis products, here are some of the small business articles and blog posts we found interesting this week. Do you have any you want to share? Let us know in the comments! Accelerator Centre announces Canada’s first Amazon Alexa voice technology accelerator program Canopy expects new cannabis products to hit shelves […]

Deductions for home-based businesses in Canada

Saturday, October 19th, 2019

Running a small business from home involves many considerations – but the good news is you may be able to make home-based business tax deductions. How to make tax deductions for your home-based small business To qualify, your home must be the principal place of your business – that means more than 50% of your […]

Free downloadable one-page business plan template

Saturday, October 12th, 2019

A business plan is the design and construction plan for a great small business. If you wanted to build a house, you wouldn’t walk over to an empty lot and just start nailing boards together. You’d follow a blueprint that tells everyone what the finished product should look like and how to build the home. […]

How can you find a great location for your business?

Saturday, October 5th, 2019

Finding the best location for your small business is a very important task, and there are a lot of things that go into it. From accessibility, to nearby competition, to parking, and more – your location can and will impact your daily business life. Free downloadable location checklist To help you organize your search and […]

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