GoForth Institute Small Business Training

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How can you find a business mentor?

Saturday, August 31st, 2019

A business mentor or advisor can be an invaluable asset to the success of your business. With a mentor, you can ask questions about thorny issues that you’re stuck on, or talk through some strategies. A mentor or advisor isn’t part of your management team, and they can help you be more successful than you […]

Entrepreneurial Inspiration from Lisa Stone

Saturday, August 24th, 2019

For a small business, the customer experience is everything. That’s why we loved this quote about the easiest way to begin making your customers happy – enjoy!

Small business blog posts we liked this week

Saturday, August 17th, 2019

Here are some of the business-related blog posts and articles we’ve enjoyed lately – including an article featuring one of our fantastic partners! We hope you enjoy these, and let us know if there’s anything you’ve read lately that you found interesting! Sheri Somerville Advocating Business Development In Atlantic Canada in Canadian SME Security Researchers […]

The 7 rules of creating market segments

Saturday, August 10th, 2019

In order to make better use of your marketing dollars, we recommend that you narrow down your market into specific customer groups (anywhere from one to four groups) that will be most profitable and accessible to target. Our rules for creating customer segments? Glad you asked. Essentially, your segments should be basically different from one […]

Download our free Start-Up Costs Calculator!

Saturday, August 3rd, 2019

Start-up costs, the one-time expenses you need to incur before you make your first sale, are one type of cost you’ll need to estimate when starting a small business. Our free Start-Up Costs Calculator is a template that’ll help you get an idea how much it will cost to start your business. Download our free […]

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