GoForth Institute Small Business Training

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Download our free Start-Up Costs Calculator!

Saturday, August 3rd, 2019

Start-up costs, the one-time expenses you need to incur before you make your first sale, are one type of cost you’ll need to estimate when starting a small business. Our free Start-Up Costs Calculator is a template that’ll help you get an idea how much it will cost to start your business. Download our free […]

5 ways to use video in your small business marketing

Saturday, July 20th, 2019

Videos can be a valuable and effective tool in your small business’ marketing arsenal. Slick, high-quality videos are great, but using video in your small business marketing doesn’t have to break the bank. Here are five ways you can use videos in your small business marketing: Video testimonials Testimonials are a great way to show […]

How to offer warranties in your small business

Saturday, July 13th, 2019

It happens to the best of us – no matter how good your product or service, sometimes a customer or client won’t be happy. What do you do? This is why your small business should have warranties. What is a warranty? A warranty sets expectations for your product or service. It helps your customers understand […]

Getting started with influencer marketing

Friday, June 28th, 2019

According to a recent study by Linqia: Influencer marketing saw explosive growth in 2016, with 86% of marketers having used the tactic, 94% of whom found it effective. Let’s look at influencer marketing, and how can your small business use it. What is influencer marketing? You’ve probably heard the term “influencer” – content creators with […]

Staying productive in the summer months

Saturday, June 22nd, 2019

It’s summer, which means you’re likely paying more attention to your barbecue and beach plans than many other things in your daily life. It’s understandable – it’s hard to concentrate on the everyday demands of entrepreneurship when the sun is shining. To help you stay on top of things and enjoy your off time guilt-free, […]

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